OAN Staff James Meyers
9:00 AM – Wednesday, September 25, 2024
Coca-Cola announced that they are discontinuing its Spiced flavor less than a year after being on the market, but vowed that a new one is in the works.
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The latest new flavor by the popular soda brand debuted in the U.S. and Canada on February 19th, just barely hitting seven months before the flavor was called to phase out.
The latest flavor was the first alternative to classic Coke that was offered in the U.S. in three years.
“We’re always looking at what our customers like and adjusting our range of products,” a spokesperson said in a statement. “As part of this strategy, we’re planning to phase out Coca-Cola Spiced to introduce an exciting new flavor in 2025.”
The most recent flavor was described by the company as having the “classic taste of Coca-Cola with refreshing bursts of raspberry and a curated blend of warm spiced flavors.”
Coca-Cola is known for releasing limited-edition flavors as twists on its regular and diet Coke formulas, such as Coca-Cola Oreo and Coca-Cola Marshmello, a collaboration with Grammy-nominated artist Marshmello.
Critics of the failed flavor have claimed that the marketing behind it could have confused consumers, as the drink wasn’t spicy, but instead raspberry-flavored.
Meanwhile, the loss of the flavor will not have much impact on Coke’s popularity, having repeatedly finished ahead of other brands such as Pepsi-Cola and Dr. Pepper over the past 40 years, according to the Wall Street Journal.
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